
3D, Web & Graphic Marketing for Home Builders | Cathedral Gardens
Cathedral Gardens is a premium development of apartments and townhouses in one of Cardiff’s most sought-after areas, combining modern design with sustainable living.
To support the launch, Do Digital Agency (DoDA) delivered a complete marketing package — including branding, hoarding, a custom website, digital brochures, and stationery.
We also produced rich visual content using CGI and our interactive SoDA.suite platform, offering immersive exploration and unlimited marketing assets before a single home was built.
Using SoDA, we built a fully furnished 3D model that became the foundation for a wide range of high-impact marketing content — from sweeping exterior landscapes to detailed interior hero shots. The platform allowed us to effortlessly extract a library of market-ready visuals, all captured from a single, meticulously crafted model.
This was elevated further with cinematic animations, beautifully produced and seamlessly exported from the same model. These visuals integrated perfectly across the full suite of marketing materials — including the website, brochures, and social media campaigns — providing consistency, sophistication, and visual depth.
Beyond static content, SoDA delivered an immersive, interactive experience. Users could freely explore Cathedral Road, the landscaped gardens, and a selection of styled interiors at their own pace. The experience offered two distinct perspectives — a first-person walkthrough or a dynamic drone view — each providing unique and previously unattainable insights into the development.
SoDA’s powerful feature set included:
Instant imagery capture
Free-roam navigation
Drone simulation
Cinematic animations
Configurable, interactive components
Integrated floor plans and hotspots
VR and touchscreen compatibility
Together, these tools created an engaging, flexible, and future-ready marketing solution — giving potential buyers a true sense of place before a single brick was laid.
It was of the utmost importance that DoDA provided a digital solution that stood out from the crowd. Whilst Cathedral Gardens is located in a very desirable location, there were several other developments being built in conjunction with this. By pulling on our 15 years of 3D pedigree and combining this with clever creative skills, there was no doubt Cathedral Gardens was a special project. Great projects require great solutions and we were able to provide this.
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