Romi's Barber Visual Identity Design | Project Highlight | Cardiff
The brief was to create a modern yet classic looking visual identity, lift the brand and the business with a new and fresh looking logo and design system.
Romi’s Barbers needed a logo that could easily be rolled out across a wide range of products and spaces. With this in mind, We explored the idea of keeping the logo contained in a usable and universal circle frame. The client was keen to contain key data in the logo, such as the appointment detail, this was born at the height of lockdown, so it needed to have a strong emphasis on the ‘appointment only’. The visual identity is simple, but definitely stands out and makes an impact.
BRAND identity
BLACK +
WHITE
The visual identity is monochromatic, and this was designed to achieve the luxurious and modern aesthetic that the client desired.
Digital experience
Outside of the visual identity, and the main scope of work delivered. We expanded on the design work and provided some digital strategies to enhance the customer experience. This is still in development, but the brand design proves proof of concept.
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