Sleek Studio Visualisations for Furniture | Thinking Works.
High-quality studio visualisations created for Thinking Works, designed to seamlessly match their existing studio photography and showcase their innovative furniture designs.
Founded in 1984, Thinking Works pioneered the design and manufacture of height-adjustable desks in Australia. To create imagery that perfectly aligned with their existing product photography, we developed an entirely new workflow—a fully digital photographic studio. Every detail was carefully considered, from lighting and materials to camera angles and settings, ensuring a seamless visual match and a consistent brand aesthetic.
imagery
Studio Visualisations
Once completed, the imagery was seamlessly integrated into Thinking Works’ existing brochures and digital assets. Visually indistinguishable from their real photography, the renders provided an ideal solution for showcasing a wider range of RAL colours and tabletop finishes.
As an internationally renowned brand, Thinking Works has helped bring our work to a global audience, reaffirming the impact of high-quality, digitally crafted Studio Visualisations.
“As leaders in creating commercial furniture that combines exceptional quality with ingenious creativity, Do Digital Agency were the ideal company to partner with to create 3D collateral for the launch of our new brand and website.
The launch coincided with the release of two new products which were photographed in the new brand style. The problem for us was that we had more than a dozen existing product ranges that needed to be shown in the same brand style for our new website and promotional material. The cost to re-photograph all our product ranges was way outside our budget, so we called on Do Digital to create CGI’s of our products to match the new photographic style. This not only saved cost, but it also saved resources and time. Whilst they worked in the UK, we slept in Australia – their customer service and quick turnarounds have enabled us to meet our deadlines and demand for curious furniture.”
Dean Kuch,
Managing Director, Thinking Works
