5 best ways to use 3D in your business | Do Digital Agency
3D image creation unlocks limitless possibilities across industries and creative fields.
3D renders and CGI visualisations offer one of the fastest, most effective ways to produce high-quality marketing imagery. With 3D image creation, your creative possibilities are virtually limitless. Not only do you give customers stunning visuals to engage with, but you also help them understand your product better and take the next step toward making a purchase.
Bring your marketing to life with 3D product renders and visualisations. From lifestyle imagery and isolated product shots to colour variations and beyond—whatever you need, we’ll craft stunning visuals tailored to your brand.
3D for web
Empowering your customers to interact with and explore your product leads to deeper engagement, and ultimately, more sales.
In the world of online retail, visuals matter. Customers expect to see your product from every angle—but a simple standalone shot on a white background often isn’t enough. Placing your product in a thoughtfully designed, realistic setting can transform its perception. It helps potential buyers envision it in their own space, creating a stronger emotional connection.
Isolated product shots are ideal for showcasing detail and providing clear, initial views on product pages. However, regarding promotional banners, social media, or call-to-action areas, lifestyle imagery consistently performs better by drawing attention and sparking imagination.
And it doesn’t stop at static visuals. Interactive content is fast becoming the norm. With tools like 3D viewers and product configurators, retailers can offer engaging, hands-on experiences that elevate the customer journey. Shopify reports that 44% of customers are more likely to add a product to their cart after interacting with it in 3D.
By giving your customers the freedom to explore your products in immersive ways, you’re not just enhancing the shopping experience—you’re boosting engagement and driving more conversions.
Content marketing
Boost brand awareness and drive more traffic to your website by delivering inspiring, engaging content that captures attention and sparks interest.
Starting conversations with your customers is a powerful way to market your products, and a blog is the perfect platform to do just that. It gives your audience a deeper insight into your brand, your values, and the stories behind what you sell. By sharing inspiring, engaging content, you not only build trust and authority but also increase brand awareness and drive traffic to your website.
Pairing your blog with high-quality 3D imagery and CGI takes things even further. These visuals offer stunning, high-resolution illustrations that elevate your articles, allowing visitors not only to read about your products but to truly see them in action. It’s a seamless way to connect storytelling with visual impact.
Social media marketing
With social media, you can use video and animations to make your content even more engaging
Social media is one of the most powerful tools for promoting your products and services. Whether you’re building anticipation for a new product launch or steadily increasing brand awareness, it’s the most effective way to connect with virtually any target audience—and drive valuable traffic to your website.
To stand out in crowded feeds, your content needs to be dynamic. Video, animation, and especially 3D renders or CGI can bring your campaigns to life, offering limitless creative possibilities for promotional storytelling and eye-catching visuals.
But here’s the catch—repetition kills interest. Audiences quickly tune out when they see the same imagery recycled again and again. To truly succeed on social, your content must stay fresh, engaging, and visually striking. Invest in variety, keep your visuals evolving, and your brand will stay top of mind.
Digital advertising
One of digital advertising’s biggest strengths is the ability to test, learn, and optimize based on what actually performs.
Digital advertising is a powerful way to drive targeted traffic to your website and boost conversion rates. One of its greatest strengths is the ability to test and refine campaigns in real time—helping you understand what resonates with your audience and what doesn’t.
With CGI and 3D renders, you gain even more flexibility. Unlike traditional photography, you can easily tweak visuals without the added cost of reshoots, props, or models. This not only saves time and money but also empowers your marketing team to continuously test, tailor, and optimise content, maximising both engagement and performance.
Email marketing
A series of striking 3D visuals can captivate your audience, re-engage dormant customers, boost brand awareness, and drive more traffic to your website.
To build lasting brand awareness, it’s essential to nurture your existing customer base while attracting new visitors to your website. Email marketing is one of the most effective tools for doing just that—keeping your audience informed about product launches, company updates, and content they’ll actually want to engage with.
But in a crowded inbox, your message needs to stand out. A visually striking email, enriched with high-quality 3D visuals, can capture attention, reignite interest from dormant customers, and drive meaningful traffic back to your site—all while reinforcing your brand identity.
In today’s digital landscape, marketing isn’t optional—it’s essential. Organic reach alone won’t deliver the results you need. To truly connect with your audience and boost conversion rates, you must leverage the full power of digital marketing tools—strategically, creatively, and consistently.
Not sure you're maximising your marketing potential? Let's talk. Discover how CGI and 3D renders can elevate your strategy, boost engagement, and help your business grow.
