Business Development & Outbound Sales Manager.

The Hunter

This is not simply a cold-calling or lead-generation position. We need someone who can seek out opportunities, reinvigorate dormant customers, develop existing accounts, identify new markets and turn commercial ideas into measurable revenue.

The successful candidate will sit at the centre of our sales, account management, marketing and studio teams, helping us build stronger customer relationships, generate opportunities and ensure our creative and digital capabilities are being fully commercialised.

You will need to be comfortable challenging established thinking, proposing new ideas and, importantly, taking ownership of those ideas through to implementation and measurable results.

Key Responsibilities

New Business & Outbound Sales

• Proactively identify, engage and develop new business opportunities.
• Research and target organisations, sectors and individuals with strong commercial potential.
• Generate qualified appointments and opportunities for senior pitch teams.
• Develop outbound campaigns designed to create meaningful conversations rather than simply generate activity.
• Identify and engage alternative sectors and markets where our services could provide value.
• Build a sustainable pipeline of short, medium and long-term opportunities.
• Maintain accurate and meaningful information within Pipedrive.
• Develop KPIs that clearly measure outbound activity, conversion and commercial success.

Dormant Customer Re-engagement

• Consolidate, clean and develop our database of dormant, inactive and historic customers.
• Identify customers with the greatest potential for re-engagement.
• Create campaigns, incentives, offers and strategies designed to recover dormant revenue.
• Understand why customers have stopped purchasing and identify opportunities to rebuild those relationships.
• Establish structured customer feedback loops to improve retention and account development.

Account Development

Work alongside Account Managers to identify the full commercial potential of every customer.

This will include:

• Mapping customer organisations, teams, departments and decision-makers.
• Identifying associated organisations, group companies and alternative office locations.
• Finding cross-selling and upselling opportunities.
• Helping Account Managers develop structured account development plans.
• Creating regular customer education and engagement programmes.
• Developing long-term relationships rather than relying solely on individual projects.
• Identifying opportunities for customer service agreements and recurring revenue.

The objective is to move our thinking from simply managing projects to developing accounts.

Customer Education & Promotion

A major part of the role will be ensuring customers properly understand what we can do for them.

You will:

• Develop customer pitches, presentations, demonstrations and show-and-tell sessions.
• Introduce relevant services naturally within everyday customer communications.
• Help create a consistent programme of customer education.
• Work with internal creative teams to develop promotional materials that align with our mission and commercial objectives.
• Help create engaging videos, insights, case studies, blogs and other content.
• Identify industry trends and translate them into timely campaigns, services and commercial opportunities.
• Understand how our different services can stand alone, overlap and complement one another to create stronger customer solutions.

Commercial Development

We want someone who understands that successful sales activity must ultimately translate into profitable revenue.

You will work with senior leadership to:

• Understand the commercial performance and financial objectives of the business.
• Develop pricing and RRP strategies.
• Explore alternative revenue models.
• Develop customer service and support agreements.
• Identify recurring and retained revenue opportunities.
• Explore additional commercial services such as project management.
• Help recover revenue lost through scope creep, overtime and uncharged additional work.
• Support forecasting for studio resources and account management.
• Identify seasonal dips in revenue and engagement well in advance and create strategies to mitigate them.
• Help senior teams meet monthly and annual financial objectives.

Sales Strategy & Leadership Support

You will become a central contributor to the development of our Sales and Account Management function.

You will be expected to:

• Contribute dynamically within sales and account management meetings.
• Challenge senior leadership constructively.
• Introduce new commercial ideas, campaigns and approaches.
• Identify weaknesses and opportunities within our existing sales processes.
• Help develop sales and account management systems and processes.
• Translate ideas into defined actions, ownership and deadlines.
• Follow through relentlessly to ensure agreed activities actually happen.

We value outcomes over activity. Therefore, you must be able to report clearly on:

Objectives → Strategy → Activity → Results → Learning → Improvement

You should be comfortable analysing what worked, what didn’t and what needs to change to maximise the impact of future activity.

Marketing & Campaign Development

Working alongside our internal creative teams, you will:

• Help develop targeted social media and marketing campaigns.
• Create campaign ideas that support specific commercial objectives.
• Identify industry trends that can be turned into relevant blogs, insights and campaigns.
• Help the studio create internal 3D and digital promotional content.
• Develop engaging videos and behind-the-scenes insights into the business.
• Ensure marketing activity supports genuine sales opportunities rather than operating independently from the sales strategy.

Technology & Creative Understanding

You do not need to be a 3D artist or developer, but you must have a genuine interest in 3D, digital and creative technology.

You will be expected to proactively learn our technologies, services and capabilities so that you can confidently identify where they provide value.

You should develop the ability to collaborate with customers to engineer solutions, rather than simply sell predefined products.

This requires curiosity, creativity and the ability to understand how multiple technologies and services can dovetail together into a compelling commercial solution.

Project & Studio Collaboration

Winning the project is only the beginning.

You will work with Account Management and studio resource teams to:

• Understand project requirements, timings and resource allocation.
• Help maintain strong customer relationships throughout delivery.
• Ensure expectations and commercial boundaries remain clear.
• Identify potential scope creep and additional commercial opportunities.
• Help ensure the quality of deliverables strengthens the long-term customer relationship.
• Feed customer insight back into the studio and leadership teams.

Systems & Practical Skills

The successful candidate should be comfortable using or learning:

• CRM systems – particularly Pipedrive
• Google Sheets and general reporting tools
• WordPress for basic website and content updates
• Social media and digital marketing platforms
• Presentation and pitch-development tools
• Sales forecasting and pipeline reporting