Level Of Development (LOD)
Now that you've decided to go realtime what options are available.
What is an LOD?
LOD stands for Level of Detail or Level of Development. It is a term used to describe the precision of a model. Or in our case the detail of development in a project.
Alternatively: My pitch presentation is soon what can I get?
We never compromise, but any Realtime project requires several considerations that can make it a more in-depth and labor-intensive delivery.
If you’ve ever procured CGI then you’ll know how much effort goes into a single view. Now multiple that by infinite views/angles and the amount of effort and considerations needed to deliver a Realtime project could be limitless.
LOD 3
The ultimate look and feel. Our best looking realtime to date, with the freedom to roam.
Why does this take longer? It’s all about the final ‘bake’. Global illumination (GI) is the term given for the light bounce in any 3D interior that needs to look real. LOD3 needs the GI to be generated once the model has been signed off. This takes a while to generate and needs to be completed every time you make a change.Â
- Ambient Occlusion
- Instant Updates
- Reflective Surfaces
- Shadows
- Textures & Colours
- Toon Effect
- Quick Turnaround
LOD 2
Add to the narrative.
Why is this quicker than LOD 3? There is no ‘baking’ so the look and feel of a project is more illustrative. The extra effort is in the texturing. Still a very quick and dynamic way to harness our Realtime capabilities
- Ambient Occlusion
- Instant Updates
- Reflective Surfaces
- Shadows
- Textures & Colours
- Toon Effect
- Quick Turnaround
LOD 1
For super-quick turnarounds. Or even a flip of your model. Gives your clients the chance to explore a basics design scheme in realtime.
- Ambient Occlusion
- Instant Updates
- Reflective Surfaces
- Shadows
- Textures & Colours
- Toon Effect
- Quick Turnaround
at a glance
These LOD’s settings are our recommendation only. We can mix and match to create the perfect balance.
LOD 1
- Ambient Occlusion
- Instant Updates
- Reflective Surfaces
- Shadows
- Textures & Colours
- Toon Effect
- Quick Turnaround
LOD 2
- Ambient Occlusion
- Instant Updates
- Reflective Surfaces
- Shadows
- Textures & Colours
- Toon Effect
- Quick Turnaround
LOD 3
- Ambient Occlusion
- Instant Updates
- Reflective Surfaces
- Shadows
- Textures & Colours
- Toon Effect
- Quick Turnaround
Sample below show a toon effect on an LOD 3.
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We’re a down-to-earth team of creatives who are excited about unique ideas and help like-minded companies to create exceptional projects.
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Do Digital Agency has working since 2007 with hundreds of clients, including Property Developers, Architects, Manufacturers, Design and Build and Marketing Design Agencies across the UK. We produce Static, Motion and Interactive 3d marketing packages. We help businesses, organisations and design agencies to harness 3D technologies, creating extraordinary visuals & engaging experiences.
Images – 3d Visualisation – Photo Montage – CGI – 3d Modelling – Walkthroughs – Flythroughs – Explainer Videos – Animation – Cinematics – Cinemagraphs – User Guide Animations – Motion Graphics – Realtime Experiences & Content – 360 Virtual Tours – 3D Product Viewers – 3D Configurators – Metaverse – Virtual Worlds – Virtual Reality – VR Training Aids – Virtual Reality and Interactive Property Marketing – 3D Animation and CGIs for Planning – CGI Company – Photo Montage and VVMs (Visually verified montages) – 3D Architectural Visualisation – 3D Rendering Services – 3D Visualisation Service – Virtual Reality and 360 – Full Property Marketing Packages and 3D Architectural Visualisation & Illustration as well as being a 3D Modelling Company
Working with clients in London, Cardiff, Swansea, Bristol, Birmingham, Manchester, Liverpool, Glasgow, Leeds, Sheffield, Bradford, Newcastle, United Kingdom – UK – Wales
